Your First Showing is Online!

July 25, 2009 by Fred Romano · Leave a Comment 

Kodak V570Let’s talk about your first showing… With today’s buyers, your first showing is absolutely online so make sure your photos make a great first impression.

Here’s what to do:

  • Use a higher resolution camera with powerful flash
  • Lighting is critical – Turn all lights on even if you’re taking photos during the daytime
  • Use a “wide-angle” lens. I use the Kodak V570 and it works great!
  • Take a photo “tour” of your home to show online buyers around the place
  • Don’t bother with virtual tours or videos – Photos are the best

Buyers usually look at photos FIRST. They will click, click, click – Terrible photos? Move on! Trust me. I know from personal experience in looking for a new home myself. When I saw bad photos, I moved on to the next listing.

Things to do to prepare for photos:

  • De-clutter your home and remove furniture from crowded rooms
  • Get rid of all those nik-naks and family photos!
  • Rearrange furniture to get the best photos
  • Clean off the kitchen counters, leaving only essentials – make it shine
  • Repaint any dirty walls
  • Clean out the garage – Yes it’s for your CAR – lets buyers know theirs will fit in
  • Tidy up your landscape and backyard
  • Add color to rooms and your gardens
  • If you have a home office – clear off your desks for the photos!
  • Set the dining table for a party

I am sure there are many other ideas, but I wanted to share a few with you.

Best of luck and happy selling :)

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About Fred Romano
Fred is a top listing broker and has been working with for sale by owners for many years. His expertise in leveraging online marketing for a reasonable low flat fee allows sellers to save half the commission or more compared to traditional brokers!

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