Selling One, Buying Another
August 20, 2009 by Fred Romano · Leave a Comment
In a perfect world, you sell your old home and buy the new one on the same day. Given that things rarely turn out perfectly, here are some things to keep in mind as you work to negotiate the sale of one house with the purchase of another.
Time it right
Fall and spring are the best times for homes to move and you want to consider the season of the year when buying and selling. And if the closing dates aren’t going to coincide, a gap rather than two mortgages is the better. Its easier and usually cheaper to find temporary housing than juggle two mortgages.
Your First Showing is Online!
July 25, 2009 by Fred Romano · Leave a Comment
Let’s talk about your first showing… With today’s buyers, your first showing is absolutely online so make sure your photos make a great first impression.
Here’s what to do:
- Use a higher resolution camera with powerful flash
- Lighting is critical – Turn all lights on even if you’re taking photos during the daytime
- Use a “wide-angle” lens. I use the Kodak V570 and it works great!
- Take a photo “tour” of your home to show online buyers around the place
- Don’t bother with virtual tours or videos – Photos are the best
5 Tips To Sell Your Home Fast
July 4, 2009 by Fred Romano · Leave a Comment
CNN Money recently posted a great article for home sellers in a hurry to sell their homes fast.
Selling a home in a down market almost inevitably means settling for a disappointing price. But to unload your home fast, you’re going to have to dip 10% to 15% below what comparable homes in your neighborhood recently sold for. You still may not be able to compete with foreclosures and short sales, but at least you stand a chance of getting buyers to notice your listing.
Here is the breakdown:
- Undercut your competition
- Make outside cosmetic improvements
- Market to first-time home buyers
- Make your property description pop
- Be able to close fast
Cost Effective Tips for Selling
July 4, 2009 by Fred Romano · Leave a Comment
Having trouble selling your home? You are not alone. In this weak housing market, many sellers are struggling to attract buyers even after drastic price reductions.
Everyone says this is a bad time to try to sell a house. So if you don’t have to sell, don’t. Sit on the place and wait until there’s more action in the market. But if you do have to sell, you’re probably wondering what’s the smartest, most cost-effective approach. A competitive asking price is key. Whether or not you should make some improvements to spruce your home up is a more complicated question.
Postlets Single Property Website
May 26, 2009 by Fred Romano · Leave a Comment
Postlets.com offers sellers or agents the ability to create a beautiful single property website for only $5. So what exactly is a postlet? Here are some of the key features and benefits that Postlets.com provides. See a Sample Postlet
A DEDICATED WEBPAGE
Every postlet comes with a dedicated, search-optimized landing page and a unique URL. You can use it in your marketing campaigns and share it on various websites including Facebook. Postlets also come in ten stylish themes complete with integrated maps and other nifty tools.
Lower the realty commission
May 3, 2009 by Fred Romano · Leave a Comment
Video that offer tips for some things you can do to help lower the real estate commission and save some green!
10 biggest mistakes sellers make
May 3, 2009 by Fred Romano · Leave a Comment
Nice video discussing how to avoid the 10 biggest mistakes home owners make when selling their homes.
Marketing: What Works Best?
April 21, 2009 by Fred Romano · Leave a Comment
The 2 primary factors that determine if and when your home will sell are Exposure and Price. Exposure that counts is exposure that reaches buyers who are the most willing, ready, and able to buy. Setting the right price is crucial because under-pricing is like giving money away, and over-pricing is just a waste of time because nobody buys over-priced homes.
The best possible exposure is MLS and websites that display MLS listings. This is where the vast majority of buyers are looking for homes, and where the buyers are the most ready, willing, and able to buy. MLS and public MLS websites ARE the real estate market. FSBO websites tend to attract investors looking for a steal and buyers looking for owner financing.
MLS
MLS (Multiple Listing Service) is the network that Realtors belong to that gives them access to show and sell each others listings, and comprises 90% all homes on the market nationally. There are over a thousand individual MLSs across the country, each with their own local databases that are accessible only by local member agents. Only licensed Realtors have access to MLS.
Pricing Your Home: What’s it Worth?
March 13, 2009 by Fred Romano · Leave a Comment
In these economic times, pricing your home right from the start could make a huge difference in the amount of showings, interest, and offers you’ll get.
The survey found that 63 percent of home owners believe the price their practitioner recommended is too low. About 45 percent of sellers think prices should be 20 percent to 30 percent higher, while 14 percent believe their home should be priced a whopping 30 percent higher.
Click Here to read the entire article on Realtor.org
Have a Question? Use the form below and we’ll get back to you in a flash!
Trouble Selling? Sweeten the Deal
January 17, 2009 by Fred Romano · Leave a Comment
If you’re having trouble landing a buyer for your home, maybe you need better bait. Crafty home sellers know incentives are the prize at the bottom of the box. By offering buyers something a little different, they can improve their chances of selling their homes quickly and for the price they want.
Here are just a few of the ways home sellers can sweeten the deal with extras.
Cover the buyer’s closing costs
Many buyers, preoccupied with saving enough cash for their down payment, overlook their closing costs which, at between 3 and 6 percent of the sale price, can amount to several thousand dollars extra. Offering to pay them on behalf of potential buyers may be just the push they need to close the deal.
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